Welcome to My Personal Work Space
You will understand what it is I do, the challenge it solves, the process involved and the fantastic people it can help in a bit. First, I’d like you to see select brand identities successfully developed for fantastic people and their businesses.
Simply put, I help ensure your business does not appear as the inferior alternative of your competitors to possible customers.
I’m a designer strictly specialising in visual identity for businesses.
I develop the Standard Identity Kit to help businesses look authentic and have it easier to win over prospects. This is achieved by using strategic creativity that portrays quality, exhibits credibility and creates memorable experiences for your target audience.
WHAT ARE THE ASSETS OF THE STANDARD IDENTITY KIT?
Working with over 200 clients in various business sectors and different countries since 2011, I’ve been privileged to understand what businesses require to communicate professionally and exceptionally with their prospects and investors during the early stages and going forward. The assets of the Kit are packaged based on this firm understanding.
- Colour Scheme
- Business Card
- DL & A4 Envelope
- Identity Card
- Presentation Slides Template
- Presentation Folder
- Email Signature
- Social Media Cover Banner
- Digital Receipt and Invoice
- Brand Identity Guideline
NOTE: THE KIT DOES NOT INCLUDE PRINTING.
WHAT'S THE PROCESS FROM INCEPTION TO COMPLETION?
Four (4) phases are involved. For easy understanding, I will use the case study of Zen Ideas & Solutions Limited commissioned and directed by the fantastic CEO, Mr Idam.
Phase 1: Research and Analysis.
To kickoff your project, I will contact you to discuss some questions that will help both of us define and understand your goals, values, offerings, target prospects and competition. Simply, the What, Why, Who, and where the visual identity is meant for.
Phase 2: Logo Development.
After defining and detailing the brief, development of your logo begins. I will present 2 ideas to you, showing conceptualization based on the brief. From these, you can approve one, review the options to your satisfaction or discard them with explanations so I can use the information to redesign a suitable one. However, because designs are focused on details defined in the brief, it is rare that initial ideas I present do not meet clients’ expectations.
Amended and Approved Logo
Phase 3: Development of Kit Assets.
On final approval of the logo by you, its elements guide the direction of the development of all other assets of the kit. Ideas are presented to you which you can either approve, review to your satisfaction or discard with explanations so I can use the information to redevelop suitable designs.
Social Media Banners
Final Phase: Transfer of Copyright & Digital Files.
After final approval of all assets of your Kit, I will transfer to you via email, the copyright of the approved designs as well as international standard Vector and Raster files which allow for flexibility of use across professional design and print software. And off-course, you can contact me anytime if you need clarifications with the use of your identity.
I WORK WITH FANTASTIC PEOPLE ONLY… NOT EVERYONE.
You’re fantastic if…
You’re a Leader. You are diligent with releasing information that will help achieve your goals. You’re polite with expressing your objections and address issues with solutions.
You’re a Roman. You acknowledge that things which stand the test of time cannot be built in a hurry and you allow the time and process required to lay a solid foundation.
You Embrace Digital. Location doesn’t bar you from achieving results. You understand today’s technology allows business communication and service delivery to be successfully executed from anywhere in the world.
You Respect Schedule. You understand the importance of maintaining the defined scope of a project and providing timely correspondence to ensure results are achieved in good time.
You Detest Bureaucracy. You do not need the deliberations of a dozen people with individual interests around a table to delay and limit quality of end results.
I’m not the best for you if…
You’re the opposite of my idea of a fantastic person. Arrogant, need everything at the last hour, consider face-to-face as the only form of communication, convenient with manipulating agreed project scope and need everyone’s opinion to make a decision.
Please don’t get me wrong. I’m not saying these are bad attributes. In the line of duty, I’ve discovered I do not resonate well with these traits and so that reputations are not destroyed, it’s wise to avoid a relationship.